Deutsche Bank analyst Mike Baker said recently that he believes RadioShack plans to "REPLICATE THE LOOK AND FEEL" OF APPLE STORES in ten new stores that will be built by the end of the year, followed by 550 new stores in the next three years. Baker says he believes the new stores will "not invoke the RadioShack brand."
10:27 AM * PERMALINK * 4 comments
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Comments:
This is a stupid idea that will kill off Radio Shack. Apple's minimalistic look works because they have only a few products. Radio Shack has a gazillion little products, making shoping there for electronic pieces and parts a pleasure because you always find what you are looking for. There is no way they can still do that and "invoke" the Apple look.
I love the line I heard a long time ago.... Radio Shack - you've got questions, we've got blank stares.
pretty much sums up their staff's capabilities
@anonymous: or my fave: "Radio Shack: You've Got Questions; We're Clueless!"tvrnw
As a (greatfully) former employee of RadioShack I will tell you straight up, RS corporate doesn't care about 99% of their inventory.
"Radio Shack has a gazillion little products, making shoping there for electronic pieces and parts a pleasure because you always find what you are looking for."
They'd just as soon dump that stuff (Which, by they way is why I took the job in the first place) and replace it with a bigger cell phone display in order to look like an Apple store.
RadioShack, you've got questions, W've got great deals on cell phones!
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