Fisher-Price to Intro MP3 Player For Babies: The iTod

The UK's TIMES Online is reporting that Fisher-Price will launch an MP3 PLAYER FOR INFANTS this summer called the iTod, along with an iTunes-like music store. Personally, I'm having a hard time believing this. I don't doubt they'll introduce a player, almost certainly under their "Kidtronics" branding. I just don't believe they'll call it the "iTod" for three reasons: 1) it's too close to "iPod," and big companies like Fisher-Price don't do that; 2) I haven't seen anyone else report the name "iTod"; and 3) it's too lame a name. My theory: The reporter put in "iTod" for humorous effect, but one of the story's editors thought that was the real name and "clarified" the point.